Very very worrying year for the entire tourist industry at home & abroad and reading between the lines, the disruption which had led to such a massive dent on passenger leisure travel since mid-March (and still ongoing) is just an absolute nightmare scenario for promoting business and generating sales for 2021 season as advanced/forward booking is unlikely to be strong against the backdrop of economies entering major recession, no vaccine for COVID-19 and so on.
Ferry operators, cruise companies, airlines, airports, hotels, bars, restaurants, festivals, live entertainment, b&bs/guesthouses, tourist/backpacker hostels, airbnb, holiday letting agencies, campsites etc;
Brittany Ferries and it's competitors cannot continue to operate at such a loss and will reluctantly have to adjust it's range of services accordingly. Let's hope all operators can find a way to survive for the common good into the future. Any plans previously announced for 2021 may be revised if things remain so uncertain in January/February.